God in the machine – AI goes to church

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Artificial Intelligence, Communication, Future PR, PR Horizons

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Holy smoke and mirrors! AI went to church this month as ChatGPT was used to create an entire service, complete with music and sermon, delivered by avatars for believers in Germany. The latest edition of PR Horizons checks out ‘GPTClergy’ is available for you here and looks at coming legislation, ESG development and backlash and includes our regular look at managing misinformation.