The Fifth Future is SLO
Nine humanoid robots took to the stage last week to front a media panel for the United Nations. It was an event that “aimed…
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Category: Society
The fourth future is immersive
‘You’d best start believing in ghost stories Miss Turner – you’re in one’. So says Captain Barbosa in the first Pirates of the…
The third future is hyper-personal
The pace of change suggests that in our third future of hyper-personalisation, public relations practitioners will become firefighters, spotting and extinguishing wild fires…
Five futures for public relations
The future is uncertain – it is a constant refrain. Uncertainty is the off-beat in our rhythm of change. But life is -…
AI and the tightrope of truth
In this month’s PR Horizons I explore AI and the ‘tightrope of truth’ that organisations have started to walk in the last few…
Cyclone of change blows in 2023
Road washout during Cyclone Hale – image via Tairāwhiti Civil Defence, Facebook. Well the start of 2023 has certainly been a blast here…
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